I love book
advertising in all its forms—especially the printed variety. The ads below
appeared in the Fall 1991 issue of the marvelous Armchair Detective.
The Worldwide Books ad was on the inside front cover and the Viking / Dutton
appeared on page 413, between an article about Joseph Finder’s first novel, The
Moscow Club (1991), and William L. DeAndrea’s column, J’Accuse! I have a not-so-secret admiration for the Worldwide Mystery line—I
tend to add them to my shelves when they cross my path—but I admit
I haven’t read, nor do I own, any of the three titles advertised here. Although,
I particularly like the sound of Paula Gosling’s Backlash (1989). How
can you go wrong with an “intellectual cop” carrying a name like Jack Stryker
around? As for the ten titles advertised by Viking / Dutton, the only one I’ve
read is Gerald Petievich’s Paramour (1991) and wow did I like it; but
as I recall I read the Pocket Books mass market reprint. Click the images for a better view. |
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